Hi 👋🏼
I’m Fabian, Performance Marketing Specialist based in Berlin, Germany. Over the past three years, I’ve managed ad campaigns on Meta, Google, TikTok and LinkedIn for fast-growing B2B software startups.
Here’s a quick overview of what I’ve done with my (work) life:
Turned $1M in ad spend into $4M+ in revenue
Ran campaigns across Europe, the United States, Latin America and Asia
Figured out which creatives go viral and which ones should never see daylight again
Every week, I’ll share my knowledge with you - proven tactics from the trenches of B2B SaaS advertising.
Built to make you a top 5% marketer.
So, feel free to subscribe, and let’s get hooked on great marketing together!


